COLING/ACL 2006 LOCAL ORGANISERS' REPORT
July 2006
Robert Dale and Cecile Paris


1	OVERVIEW

This document provides a brief report on local 
organisation aspects of COLING/ACL 2006.  
It does not cover program-related matters, 
which are dealt with in the General Chair's 
report, nor sponsorship, which will 
be covered also in another report.  

In summary, we encountered no major issues in the end, 
and all the figures (number of registrants, sponsorship 
and budget) look good.

This report contains some statistics about registration, 
information about various aspects of the conference, various 
things which were done differently this year, and 
some lessons learned.

2	Registration Statistics

A. Conference registration:

We have 654 full delegates, including the complementary 
registrations (e.g. for the ICCL members, for the 
sponsors who were entitled to free registrations, and the
student volunteers). 337 of these were non-students who 
registered by the early-bird deadline, and 179 
were students who registered by the early-bird deadline.

We also have a number of people attending only single days 
and some attending only the co-located events (workshops 
and tutorials).

All in all, we have 738 registrants as of July 3rd, 
which is a higher number than we had expected. 

Workshops and tutorials are quite variable in their 
attendance numbers (from 15 registrants to ARTE, 
to 172 for EMNLP). 

B. Dinner: we currently have 358 people signed up 
for the dinner.


3	SOCIAL EVENTS

We organised several social events: 
	- A welcoming reception the evening before the
main conference, Sunday 16th July. This event includes 
Aboriginal music.

	- The opening session of the conference, 
	on Monday 17th July, will
include a short Aboriginal welcoming ceremony.

	- The traditional Coling excursion, which is included in the
registration cost, is a harbour cruise on Wednesday 19th July. It 
departs from Circular Quay, crosses the harbour to Taronga Zoo, 
where we'll alight for morning tea; then, the ferries (there will  
likely be two: see below) will take attendees to Manly, where 
lunch can be had and a beach can be sat on.  After
lunch, we return to Circular Quay via a circuitous route around the
harbour, with cocktails (cash bar) at dusk.  Those who get tired of
cruises quickly can make their own way home mid-cruise by land (or
public ferries) from either the zoo or Manly (instructions provided).
The nature of the wharf at Taronga means we cannot use a large ferry
with sufficient capacity for all attendees, so instead we will be
either one or two smaller ferries (each with capacity of 500)
depending on number of attendees.

	- Poster sessions are being run on the Monday and
Tuesday evenings with drinks and nibbles. 

	- The conference dinner, an opt-in additional cost item at
registration, is being held at the Star City casino on Thursday 24th
July.  The dinner venue is within walking distance, or a short
monorail ride, of the conference venue, and has a fantastic view of the
harbour.


4	WIRELESS ACCESS

We have negotiated a reasonably-priced wireless
access deal that will allow us to provide reasonable access to all registered
participants. This has been sponsored by Microsoft.

5	SPONSORSHIP

Sponsorhip was difficult but we ended up with the amount we had aimed for, 
despite the fact that our application for a A$40k government grant to support 
the conference was not successful.  The organisations to which the two 
local chairs belong were quite generous in their support.
The sponsorship chairs will have their own report on this issue. A few
lessons learned from us:

	- Getting sponsorship is increasingly difficult, as there are 
many competing conferences. It is interesting to note, however, that some 
conferences (e.g., CHI and SIGIR) are much more successful at attracting 
sponsors than Coling/ACL. This might be due to the fact that, 
by tradition, Coling/ACL are very academically oriented. 

	- Getting a sponsorship chair is difficult (as it is a hard job), and, 
again, there are competing conferences/events looking for such chairs. 
We suggest that, in the future, chairs be chosen as early as as possible 
to avoid conflicts.

	- Chasing up sponsors has been difficult, and, in some cases, we still
have not received the money. This brings up the suggestion that there 
should be no advertising for a sponsor (e.g., their logo on the web site) 
until the money is actually received.

	- The sponsorship material needs to be thought of very carefully to ensure
equity amongst sponsors (what they get versus what they give).

	- We must remember that there is a direct relationship between 
	sponsorship and registration cost (e.g., in our case, every US$5k in 
	sponsorship brought the registration cost down by US$10 per person).

	- Based on our experiences, we would suggest that the sponsorship 
	issue is one that needs to be thoroughly reviewed for future ACL events.


6	BUDGETS

While we still have to work on the final numbers, our budget is healthy.  
Our break even point was at 450 paying participants, which we have reached. 
The registration fee was more than some recent ACLs, and it was reasonably
comparable with Coling 2002, held in Taiwan, or even NAACL this year.  
It should be kept in mind that this conference is a full 4 days (as opposed to 
3 days for ACL) and that registration cost includes the Wednesday excursion. 
(It does, however, leave the conference dinner as an optional extra.)

On our analysis, the registration fee is comparable to other conferences 
(besides ACL), and cheaper than some (e.g., CHI).

We attempted to firm up the budget numbers (and thus registration costs) 
as early as possible to give plenty of time for people to plan their trip. 


7	MARKETING/ADVERTISING

We set up a website as early as possible, and it was updated periodically with new
information. We also used the periodic newsletter as a way to let everyone know
what was happening. The issue of printing posters was discussed at length, and, 
in the end, we produced one and sent it to a mailing list provided by Priscilla.


8	PROCEEDINGS PRODUCTION

Our quotes indicated that printing in Australia would be cheaper than printing 
in the US and shipping to Australia.  This year, however, we made the proceedings
an opt-in extra cost on the registration form, with the default provision being
the CD-ROM version of the proceedings. This was to save paper and avoid giving 
people two very large volumes to take home (excluding the companion volumes, 
another 1000 pages). As the size of the proceedings increases, this seems to be 
the only viable option. It is interesting to note that only a few people (123) 
opted for the hard-copy proceedings.

9	New this year 

	- This year, due to the size of the event, we employed a Professional 
	Conference Organiser (PCO). 
	We went through a bidding process, interviewed a number of
organisations, and chose a small company, Well Done Events, with no flashy
brochures or front, but all the experience required. This turned out to be well
worth the money. Through the PCO contacts and expertise, we were able to get
better deals with the venue, catering, audio/visual, printing, hotels, etc. 
Registration and on-line payment were done through the PCO, and all went smoothly, 
including chasing up and sorting our various acounts. We were also able to help 
with visas, through the PCO's contact at the Immigration Office. Finally, the 
logistics and details were taken care of, also assuring that nothing fell through 
the cracks. Having a PCO was also extremely useful as we dealt with a commercial 
venue (as opposed to a university one).

	- We tried to have a healthy, environment-friendly and socially aware 
	conference. We thus attempted to have healthy lunch and break food. We also 
	sought to have as little waste as possible (paper/etc.), and to buy whenever 
	possible fair-trade products (e.g., coffee). This turned out to be difficult. 
	We did avoid the printing of proceedings (which many people would leave 
	behind due to the weight) and the PC meeting, which would have meant flying 
	people from all over the world for a week end (also resulting in higher 
	registration fees due to the cost of such a meeting). Our choice for a 
	conference bag is a strong re-usable shopping bad, and our choice for a 
	"conference gift" is useful, small and environmentally friendly.

	- Given the lack of paper proceedings this year, we have an expanded 
	"delegate's handbook". It now contains all the abstracts, so that people 
	still have the information they need to decide which talks to attend.

	- Besides the newsletter, the PCO sent to all registrants some "quick notes", 
with various bits of useful information about the conference.

	- We are doing our best to collect statistics about a number of things, 
	so that future conference chairs can have some numbers on which to base 
	predictions: for example, this year, we will be counting the number 
	of people in the rooms. We also know how many people asked for a hard 
	copy proceedings. We will do our best to ensure all this information is 
	available for future use.



10 	What worked well and what went wrong

Of course, we cannot say yet anything about the success of the conference 
until after the event and based on the feedback we will receive.
From our perspective, however, we note the following:

	- What worked well:
		- having a PCO (for the reasons already mentioned above);
		- regular meetings involving the local organising chairs and the PCO;
		- regular updates in email with the ACL exec and COLING/ACL;
		- planning as early as possible all the tasks;
		- the newsletters and the quick notes;
		- being able to change one's registration on-line.

	- what could have worked better:
		- the whole sponsorship process;
		- time line for proceedings (it was very short and 
		involved a mad rush at the end -- thanks to Olivia Kwong, 
		the publication chair, for her work!);
		- student volunteers: the process was started quite late, 
		which meant that the the early bird deadline was passed by 
		the time the student volunteers got chosen. We thus had to 
		have much more email back and forth than really necessary, 
		and ended up having to reimburse students who had been chosen 
		as SVs but had already registered; 
		
		- the Opening speaker: we attempted to have a notable political 
		person to open the conference. 
While we started the process quite early, it took time before we received 
any response, which turned out to be negative. We went through a process 
of asking other people, and again, getting a response was very slow. We have 
only secured our opening speaker this week.  We recommend to future chairs 
to take care of this as early in the process as possible, although it is not 
a crucial aspect of the conference.

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