The Discourse of Print Advertising in the Philippines: Generic Structures and Linguistic Features

Danilo Dayag


Anthology ID:
Y08-1001
Volume:
Proceedings of the 22nd Pacific Asia Conference on Language, Information and Computation
Month:
November
Year:
2008
Address:
The University of the Philippines Visayas Cebu College, Cebu City, Philippines
Editor:
Rachel Edita O. Roxas
Venue:
PACLIC
SIG:
Publisher:
De La Salle University, Manila, Philippines
Note:
Pages:
1–15
Language:
URL:
https://aclanthology.org/Y08-1001
DOI:
Bibkey:
Cite (ACL):
Danilo Dayag. 2008. The Discourse of Print Advertising in the Philippines: Generic Structures and Linguistic Features. In Proceedings of the 22nd Pacific Asia Conference on Language, Information and Computation, pages 1–15, The University of the Philippines Visayas Cebu College, Cebu City, Philippines. De La Salle University, Manila, Philippines.
Cite (Informal):
The Discourse of Print Advertising in the Philippines: Generic Structures and Linguistic Features (Dayag, PACLIC 2008)
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PDF:
https://aclanthology.org/Y08-1001.pdf