2026Q1 Reports: Publicity Director

Handbook: It is continuously updated based on changes in the social media platforms. Publicity chairs are invited contribute to it. It is to be transferred to HackMD very soon (however need to resolve the updates)

Overview of Social Media presence and number of members: We observe a steady increase in followers/members, except for Instagram (which is only used during on-site conferences and was active last time in 2019).

Existing accounts:

Twitter: @aclmeeting, @aaclmeeting, @eaclmeeting, @naaclmeeting, @emnlpmeeting (used since 2021), Weibo: https://www.weibo.com/aclmeeting/ Facebook: https://www.facebook.com/aclmeeting Instagram: https://www.instagram.com/aclmeeting LinkedIn group: https://www.linkedin.com/groups/10484931/ Mastodon: @aclmeeting@sigmoid.social, @eaclmeeting@sigmoid.social, @emnlpmeeting@sigmoid.social, @naaclmeeting@sigmoid.social, @aaclmeeting@sigmoid.social

Current (Feb 2026) follower/member status for the main ACL accounts:

        X (growth) | BlueSky     

---

ACL 22,720 () | 2468

---

AACL 2,596 () | 812

---

EACL 4,391 () | 709

---

NAACL 8,545 () | 1141

---

EMNLP 16,290 () | 1615

---

LinkedIn:

Feb 2024: X/Twitter (@aclmeeting: 17.9K, @emnlpmeeting: 11.2K , @aaclmeeting: 2050, @eaclmeeting: 3915, @naaclmeeting: 7790), Facebook (890), LinkedIn members (2,558), Mastodon (@aclmeeting: 273). June 2023: Twitter (@aclmeeting: 15.8k, @emnlpmeeting: 9,125, @aaclmeeting: 1697), Facebook (808), LinkedIn members (2,132), Instagram (444), Mastodon (@aclmeeting, 170). February 2023: Twitter/X (@aclmeeting: 14.7k), Facebook (745), LinkedIn members (1,914), Instagram (444), Mastodon (@aclmeeting, 166). March 14, 2022: Twitter (@aclmeeting: 11.8k), Facebook (633), LinkedIn members (1,030), Instagram (454). July 8, 2021: Twitter (@aclmeeting: 9,336), Facebook (552), LinkedIn members (645), Instagram (449). July 3, 2020: Twitter (@aclmeeting: 4,305), Facebook (332), LinkedIn members (278), Instagram (485).

Activities Upon request from the ACL exec/ACL officers, requested posts are placed on different platforms (not related to a particular conference or workshop) or the ACL announcements email to different mailing lists.

Suggestions:

• Re-establishing social media presence for China
• Coordination of conference organisation (main and workshop chairs) for publicity chair choices, and advertising workshops
• Lead publicity chair for main conferences to better coordinate posting content
• Paid service for multiplatform messaging

ACL Publicity Director Report by Sarvnaz Karimi